The increasing use of voice-activated assistants like Alexa, Siri, and Google Assistant is changing the way users search online. Rather than typing short keywords, people are asking full questions using conversational language, which requires a new approach to SEO.
“Voice search optimization is about understanding how people speak, not just how they type.”
Marcus D’Angelo, SEO Expert
Brands must now optimize for long-tail keywords, focus on natural phrasing, and deliver clear, concise answers. Local businesses also stand to benefit, as many voice searches are location-based, like “best café near me.”
As voice search becomes more mainstream, integrating it into your SEO strategy will ensure your content remains accessible, relevant, and easily discoverable.
3 Comments
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